Inspire Women
Community manager — Bordeaux
The company
Inspire Women is an association committed to making women visible. It designs and runs events, workshops and awareness campaigns to encourage equal opportunity, self-confidence and the personal and professional development of women across every sector.
My responsibilities
- Producing original, engaging content adapted for Meta Business.
- Community management and interaction with followers to strengthen and grow their engagement.
- Planning and publishing content to maintain a consistent and appealing presence
- Defining and implementing communication plans to meet the association's objectives.
- Analysing performance on Meta Business and adjusting strategies to maximise online impact.
Key highlights
Creating internal and external communication materials
Producing visual and editorial materials to promote the activities, events and messages aimed at the public and participants.
Rolling out digital communication
Creating social media content and helping run the platforms to strengthen the initiative's visibility, share its values and engage the community around its projects.
Contributing to the communication strategy
Contributing to thinking on the communication strategy, editorial line and message consistency, with social impact and awareness in mind.
What I learned
This role at Inspire Women strengthened my skills in purpose-driven communication, while developing a close attention to the needs and journeys of the women supported. I learned to design meaningful communication initiatives, to give weight to personal testimony and to adapt messaging to sensitive subjects.
I also came to see communication as a lever for empowerment and self-confidence, particularly when it is conceived in an authentic, inclusive and human way.